On March 2023國泰航空公司Cathay Pacific We are delighted to announce our latest partnership with Hong Kong-based woodwork atelier Start from Zero for the launch of two new items. Together, we have crafted products with innovative touches and meticulous details, offering a true showcase of exceptional craftsmanship.
Designed with sustainability in mind, this special partnership features an exquisite Mahjong set and a special edition upcycled galley container – both made from recycled wood to capture the warmth and elegance of Cathay Pacific’s lounges. An embodiment of Cathay’s design ethos, the collection is especially designed to reflect our refined lounge experience and add a warm touch to your space.
At Cathay, Design has always been more than just creating something beautiful it’s about creating an experience, Every details is designed with our customer’s needs in mind, That’s why from everything you see in flight we engage customers with inventive and interesting touches… Our Aircrafts have been a source of inspiration in our designs and that’s why everything we create feels natural and human…. The Same Could be Said of the latest Cathay x Start From Zero collection…
As a brand based in Hong Kong we wanted to create items that best represents local culture, that’s why Mahjong was chosen, an often-seen item in Hong Kong homes… In addition, the Upcycled galley container allows customers to own a piece of Cathay’s Aviation heritage. .We chose wood because it is extremely durable and transcends warmth and it’s texture and colour our customers often see, touch and feels in our lounges.. We’ve looked to the best local wood markers for expertise…..
Dom Chan… We’ve looked to the best local wood markers for expertise is that expertise “ We love wooden furniture because wood is a material that transcend warmth, We often use recycled wood because aged wood actually offers more stability and will not deform easily” Apart from the choice of Materials the tiles are also adorned with unique Cathay – inspired aviation design notes. These handcrafted pieces take inspiration from classical carved Mahjong sets and features retro designs like round corners and retractable openings , Designed with supporting sustainability and local artistry in mind built with handmade craftsmanship, and crafted by combining local and modern design touches .. The result, is a must have addition to tasteful homes …..
We’ve partnered with Hong Kong-based woodwork atelier Start From Zero to turn our in-flight galley containers into something truly special for aviation lovers: a unique memento of Cathay Pacific’s unforgettable service, ready for your home.
The Cathay x Start From Zero upcycled galley container is the ideal gift for the aviation enthusiast in your life. This pre-loved aircraft essential – known in the industry as a KSSU container – has retired from the skies and been given a unique upgrade at the hands of Hong Kong street-art-group-turned-woodwork-atelier Start From Zero. It now features three exquisitely crafted modular trays, which can be mixed and matched to offer flexible storage options, and a multi-purpose top, all created from recycled wood and featuring the carpenter’s signature pattern. This pre-loved galley container is the perfect nightstand, small coffee table or drinks cart for your home.
After serving Cathay passengers so loyally on board our aircraft, these unique aviation mementoes are ready to arrive at their final destinations.
Dimension: H59 x W42.5 x L29 cm
Mahjong is a game that has transcended time, and now, this exclusive gift set is ready to be passed down through generations, too. Featuring ornate Cathay Jade green-adorned tiles in an intricately designed wooden box, this Mahjong set has been handcrafted by Start From Zero.
We’ve partnered with Hong Kong street-art-group-turned-woodwork-atelier Start From Zero, to bring you this exquisite mahjong set which combines the best of old and new.
Inspired by the beautifully carved mahjong boxes of the early 1900s, this intricate box has been handcrafted from recycled wood and features carefully considered retro design details: rounded corners, retractable openings which slide out of the way, an elegant leather strap for easy transport, and a slick top compartment for dice, wooden wager chips, wind indicator and alignment stick.
Housed in handcrafted wooden trays, you’ll find acrylic mahjong tiles – selected for the best playing experience – with signature Cathay Jade green detailing and unique aviation design notes such our brush wing.
Images and visuals are of Cathay pacific Airways..