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Tag: Otl Aicher

#BOEING #B7478 | # Lufthansa #ExploreTheNew- New Lufthansa Livery – redefining the one hundred year old airline for an ever changing today ……..

February 11, 2018 kevinjamesngLeave a comment

 

Recently the one hundred year old German Airliner Lufthansa has been of recent undergoing with a massive makeovers lately.. In which it started off with the refreshing redesign of its traditional deep blue, impact yellow livery, in which traditionally the aircraft’s livery scheme is the replacement of the grey under body grey towards the White.

As the changes are approached so it’s other changes along the way it’s no longer goes for the Lufthansa Helvetica Black Font in which during print campaigns certain fonts conflicted so it created it in house font, in which its compatibility with its printing.. In which is bold with softer lines…. As for various changes it’s livery logo… the yellow in filled logo is replace with a striking #LuftansaBlue – a deeper blue in which there flight attendants new uniforms are also refreshed..  With the attention to detail retaining it’s yellow for labelling…  The crane in the logo is retained but with a thinner circular frame…  in which the flying crane logo introduce into the Lufthansa designed by Otto Firle whom was a graphic designer whom other works are notable designed for the German Postal services also the railway network, As the century progress the crane logo has undergone many changes to the warm yellow Otl Aicher, currently it’s Daniel Golling to redefine to what the Airline currently stands for today’s ever changing environment…

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Posted in AIRBUS, aircraft, aircraft designs, aircraft landings, BOEING, photography, pintrest, science, SCITECH, tech, TechnologyTagged #ExploreTheNew, #LuftansaBlue, airbus, aircraft liveries, boeing, Boeing 747-8, Commercial airliners, Daniel Golling, Deep blue, flying crane logo, German Airliner Lufthansa, Helvetica Black font, Lufthansa, new liveries, Otl Aicher, Otto Firle

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